Primal Pastures

Founded as a family operation in Southern California, Primal Pastures has grown into a direct-to-consumer nationwide meat brand centered on regenerative agriculture. Their cattle are 100% grass-fed and grass-finished, grazing on California and Arizona pastures using rotational grazing designed to build soil health and eliminate synthetic inputs. The company deliberately does not pursue USDA Organic certification, arguing their internal 'Primal Standard' exceeds what that label requires — all products are corn-free, soy-free, hormone-free, and antibiotic-free.

They operate a 30-acre organic u-pick eco-park farm in Murrieta, CA (Farm on Washington), which is certified organic and open to the public with orchards, vegetable gardens, and natural playgrounds. Beyond beef, they carry lamb, pork, wild-caught fish, bone broths, organs, tallow, and pasture-raised poultry. The farm is solar-powered and family-led at every step.

Membership tiers provide curated box access, and bulk beef shares (Quarter, Half, Whole) are available. Free shipping on orders $200+ for Western states.